"Two gamers have filed a lawsuit against Electronic Arts, alleging that the publisher's exclusivity agreements with the NFL, NCAA and Arena Football have led to anti-competitive practices. The focus of the suit, according to Gamespot, stems from EA's actions after sales of Take-Two's NFL 2K5 pushed the publisher to drop Madden 2005 from $50 to $30. Instead of competing with Take-Two, according to the suit, EA entered into multiple exclusivity agreements and was able to raise the price of Madden 2006 back to $50." - Via Joystiq

I've always found the NFLs exclusivity agreement to be shady, glad to see its being taken to court. Madden is good but imagine how much better games would be if they actually had to compete with other companies for your dollar? I'm all for that.